TechneTalent is a Recruiting Agency that connects professionals with innovative companies.
My participation in this project was creating the branding guidelines for this company.
- TechneTalent’s logo aims at a balanced structure that is reached through the square space it uses and its proportional elements. This structure reflects a well-organized, strong and reliable business.
- The logo forms several “Ts”. One of those is inspired in aiming arrows (search). These arrows converge in the center (meeting/collaboration between employers and companies)
- The brand fonts and colors display energy, stimulation, positivism and innovation.